Foxtel Group Creative Agency



Get on Board

2024Category:
Campaign


The Project
It’s a rallying cry for casual fans, diehards and bandwagoners alike.​

This energetic, high-spirited and impressively star-studded campaign let sports fans of all stripes know that Kayo had something for everyone, and invited them to get in on the action – being careful not to put our current base of sports-fanatic subscribers offside. ​

The result was a thumping victory for Kayo, with a record-breaking bump in subscribers shortly after the campaign kicked off.








 
We acknowledge the Gadigal people of the Eora nation, the traditional custodians of this land on which we work. We pay our respects to their elders, past and present.

For new project enquiries, please get in touch with Aaron Michie:
aaron.michie@balboa.agency

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